Networking for the Creative Professional Part 1

Introduction

Networking is the topic of many professional discussions and business courses because it is vital to success. Networking should be a part of the art curriculum. Art college teaches many necessary skills to strengthen our natural creative ability. We take courses that broaden our social and cultural perspectives and gain knowledge of the masters that came before us. Going to college to earn an art degree is greatly beneficial; however, many artists struggle to find relevant careers that pay enough to support their ideal lifestyles. In this article, I provide the information needed to grow and maintain a network that is beneficial for all parties involved.

The Importance of Networking
Have you ever been in class or at event and heard someone say "I have an uncle..." or, "My father's friend will give me a job at his company"? Chances are you have heard the previous phrase in one form or another. You have likely heard, "It is not what you know, it is who you know." That statement is half-true: it is a combination of both.
Who you know and what you know are equally important. You must be knowledgeable and skilled in your field and make yourself valuable. Once you develop your skillset and become the best at what you do, it is vital the professionals in the position to hire you learn that you are the best. How will they know you exist? You guessed it: networking.
The more people that know your capabilities, your accomplishments, and ambition, the more successful you will be. If you are thinking, "It's not fair! Isn't it enough I am an expert and no one can create the art I can?" I challenge you to think differently. If you invent a jet pack that allows people to fly with ease, would you expect a big payday if you only flew it in your garage? You likely would not, because if no one knows your value, they will not be able to support you and promote you to their colleagues and friends. Who knows, maybe the uncle of the young man I mentioned earlier is a gallery owner and has two positions to fill. Networking is important and anyone you meet can lead to a significant connection.

What is Professional Networking?
Professional networking has been defined in many ways. It is best summed up as a group of professional people who meet up socially to make vital connections and discover business opportunities. There are many ways to network. There are professional organizations you can join based on your interest or industry. There are a large variety of social media sites that are easy to use and develop an ongoing network of valuable connections; among them are LinkedIn, Twitter, and Facebook. Keep in mind that any social gathering with like-minded professionals is a networking opportunity. In addition to all the opportunities stated above, artists should also consider art galleries, art openings, art shows, and the like as networking opportunities. With the proper strategy, networking in its many forms can be easy and enjoyable. Invest the time necessary to create, develop, and grow your professional network and you will reap great rewards.

For more information please contact me by email: tesha.haynesatheadquartershop.com or visit my blog: http://www.teshahaynes.com/teshas-blog.html

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